Here's my Summer 2011 self-promo postcard. As the main focus of my personal art this spring/summer has been my Cupcake dummy and I thought the cover art was bold and yummy looking - decided it would be a natural for the front of my postcard image. I was contemplating doing a larger size but I just wasn't sure if the added expense of printing and postage would equal any benefit in positive responses. One would hope it did but then one could hope for a lot of things.
Went to VistaPrint.com to see if they were running any sales and they were -YAY. Decided to go with my usual standard size but since they were having a sale I added a color illustration to the back. The design above for the back of the card is actually turned sideways but I'm showing it horizontally so you can have a better sense of it. Yes I measured my address label size to make sure I wouldn't be covering up any of my back illo with it. While I'm not sure if postcard size would matter - I think 2 illos maybe better than 1 to get the targeted art director or editor to look at my website.
The cards have been designed & ordered. They should arrive within 3 weeks. Which gives me time to update my mailing list. Maybe this year I'll actually do 3 postcard mailings as I'm always threatening to do.