Welcome to my blog , The Hare Illustratère. I'll be posting about my art process and journey as an illustrator/author here. To find out more about my whimsical & elegant illustrations on nifty things you can buy, please Visit my other blog, The Art Hare's Wares.

Friday, May 7, 2010

12 Week Challenge - Wk 1, 2, 3,

Found this neat Illustrations challenge at Zero2illo.com via Twitter! Basically the challenge is to take 12 weeks to make your illustration dreams come true. Unfortunately this Challenge began before I discovered it, so I'm jumping in somewhere in the middle. I'm fast forwarding through wks 1 - 3. May fill in with more details at a latter date -- or not.

WK 1 - ID your Dream Goal.
Easy -Children's Book illustrator! The broader picture to make a good living as an illustrator specializing in whimsical & decorative art.

WK 2 - Create a 1 page Strtegic Biz plan for my Project/art biz career
OGSM -Objective/Goals/Strategy/measures

WK 3 - The Biz
• Decide Biz structure: Solo player -Moi!
• Marketing Strategy:
- My audience? Art Dir, Editors, professional Art Buyers.
- My end users? Adults that buy kids books, products

1) Research where/what my art will be best received. Won't post my list of 10 companies here. Suffice to say that they will be trade pubs, Kids magazine, etc.

2) Plan 6 Portfolio Pieces to create for weeks 4, 5, 6. That's 6 illustrations "due" by Sunday May 23rd -that is if I'm to stick with the framework of the 12 week challenge.
I need to have more people pieces in my portfolio - show kids ages pre-school to YA. I've been telling myself that I need to add more people to my portfolio and here's my chance. 1 or 2 of my 6 illos will be a book jacket style art and another illo or 2 will be b& w interior style art. 6 People Illos coming up!

Well here goes. Wish me luck!

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